What drives the price
- Type of site — business card site, landing page, business website, catalog or online store.
- Design — a ready-made template or a unique design for your brand.
- Features & integrations — payments, shipping, CRM, ERP, calculators, client accounts.
- Content — who writes copy, prepares photos and fills the site.
- SEO foundation — whether the structure targets search queries from day one.
- Support — warranty, training, maintenance after launch.
Prices by type of website
| Type | Price | Timeline |
|---|---|---|
| Business card site | from $2,000 | 2–3 weeks |
| Landing page | from $2,000 | 2–3 weeks |
| Business website | from $3,000 | 4–5 weeks |
| Catalog site | from $4,500 | 5–7 weeks |
| Online store | from $3,500 | 5–8 weeks |
| Web app, CRM | from $5,000 | 2+ months |
Cheaper offers exist — usually a template with your logo and copy swapped in. That can work for a start, but such sites rarely bring leads from Google and are hard to scale.
Why a $300 template often costs more
A cheap site saves money up front and loses it every month: slow loading, a weak mobile version, no SEO structure. The business ends up paying more for ads and orders a redesign a year later.
Run the numbers: 3,000 visitors a month converting at 1.5% instead of 1% means +15 leads monthly. With a $200 average order that's $3,000 a month — a professional site pays off in 1–2 months. Try our ROI calculator.
What a turnkey website should include
- Niche, competitor and audience research.
- Site structure and a UX prototype of key pages.
- Unique desktop and mobile design.
- Front-end, back-end and a CMS.
- Technical SEO: meta tags, structured data, sitemap, speed.
- Analytics, lead forms, messengers or CRM.
- Launch on hosting, team training, warranty.
How not to overpay
- Get a fixed price in the contract.
- Make sure domain, hosting and code are registered to you.
- Clarify how many design revisions are included.
- Ask about warranty and post-launch support.
- Check portfolio sites in Google PageSpeed Insights.
- Pay in stages, not 100% up front.