When a SaaS CRM fits
- A standard sales pipeline.
- A small team of up to 5–10 users.
- You need to start within days.
When a custom CRM pays off
- Unique processes: bookings, inventory, branches, production.
- Many users and growing subscriptions.
- Deep ERP, telephony and bank integrations.
- Full data ownership matters.
Calculate a 3-year cost
15 users × $25 per month × 36 months = $13,500 for subscriptions alone. A custom CRM starts at $6,000–9,000 one-off plus support — and it's yours.